About Usha Bhavani
Usha is currently a freelance writer and internet marketer. She has worked as a freelance writer for many years and has been an active internet marketer for six years. Having worked in the health-field for ten years in a senior management position, her interests are varied. She writes on a variety of topics, which include business, management, health, tech and a host of others. She is also the author of an e-book on internet marketing, which will be launched soon. Her future plans include publishing a non-fiction novel.
While English may be the de facto standard for Internet communication, you will be surprised at how few people on the Internet actually use it in English. In 2002, it was estimated that 32% of internet users were non-native English speakers; but recent statistics on the number of internet users from different countries show that only about 26.8% users from around the world use the Internet in English. What this means is that the number of non-native English users who prefer to use it in their own languages is constantly rising.
This brings to light the importance of not just having a website promoting your business but also the huge...
Continue Reading
On Thursday, Google introduced a new “Download map area” within Google Maps for Android users. This new Labs add-on allows users to select the specific Google Place they are looking for and download a map covering a 10-mile radius, which even reveals details at the street level. It makes life easier in areas where there is no Wi-Fi.
The director of product management for Google Maps - mobile revealed in a blog post: “When you’re visiting an unfamiliar location, Google Maps for mobile is great for getting an idea of how close you are to your destination, where streets and landmarks are in relation to each other, or just for getti...
Continue Reading
Google is working hard to get rid of the tag, “socially awkward.” One of the major announcements from Google in the recent times, the new project called Google Plus has been launched today.
Google Plus or Google +
Is this Google’s answer to Facebook? Google denies that it’s trying to be a Facebook clone.
"We realize that today people are increasingly connecting with one another on the Web. But the ways in which we connect online are limited and don't mimic our real-life relationships. The Google+ project is our attempt to make online sharing even better. We aren't trying to replace what's currently available, we just want ...
Continue Reading
There is yet another dance from Google and sites have been bouncing back and forth for a few days now. We have seen the effect the first Google Panda release had on sites. The Panda slap was heard loud and clear with many major sites going into oblivion, never to be seen again.
After a series of mini updates, it was on June 16th midnight that Google Panda update 2.2 has been unloaded on us. But this time around, there seems to be some reprieve to a few of the hard hit sites, and it’s not just the major sites but some of the smaller sites with unique content are back from the Panda pit.
Google Panda Update 2.2
With the latest Goo...
Continue Reading
Just as it was the de rigueur necessity for a company to have a website a few years back, it has now become apparent that companies need to use social marketing strategies to establish a direct link to their consumers. Yet, with the growing array of platforms and tools, the choices to achieve those relationships can be overwhelming.
Importance of Social Media
Originally, the domain of individuals, a place where people could upload their dog’s picture and post a video of their snoring baby; today, more and more businesses are experimenting with social media, as these platforms are perceived as low-cost but popular means of attracting n...
Continue Reading
When I was creating my first ever website, I ended up beating my head against the wall over the issues of typography. Should I use Verdana or Times News Roman as the font for my website? What size font should I be using? You get the idea.
Web Design Techniques
I looked up several typography guidelines and then it hit me. I decided to go with what my site visitors would be interested in. I looked at sites I would love spending time on and came to the conclusion that creating a readable and interesting web page makes all the difference for the success of the website.
The statement that a “huge percentage of the Web is typography...
Continue Reading
Looks like all the excitement that surrounded the unveiling of Google Wallet Mobile Payment Plans has come to a standstill. PayPal sued Google just hours after Google made public, its tap-to-pay technology on a smartphone – the Google Wallet.
PayPal Sues Google
PayPal sued Google and two of its executives, Osama Bedier and Stephanie Tilenius. According to PayPal, these two executives, who were at Google’s press conference for the unveiling of Google Wallet, were employed at PayPal not so long ago.
PayPal alleges that they betrayed the company with intellectual theft that led to the creation of Google Wallet.
Google, on the verg...
Continue Reading
