Anyone familiar with the Google Earth application would be aware about ‘Ocean in Google Earth’, launched by Google in 2009. This new launch allowed users to access and view the oceans of the planet in 3D, through maps, in addition to photographic and video documentation accompanied by authoritative comments and narratives by top-scientists and experts in the field of oceanographic studies. The way this works is, Google, in partnership with many institutes and organizations, posting placemarks in over twenty layers of ocean. Recently, the ‘Mission Blue Foundation’ set up by Sylvia Earle, along with several committed individua...

Model Your Town Competition For those of you who are avid followers of the Google Model Your Town Competition, there’s exciting news for you. The first ever Google Model Your Town Competition is now open for public voting so those you dying to pick your favorite one as the winner, you now have your chance. You now have the power to decide which of the top five finalists deserves to be the overall dinner. However, to get your preference to count, you need to vote before May 1st. The top 5 finalists are: Barranco – Lima, Peru Braunschweig – Niedersachsen, Germany Donostia, San Sebastian – Gipuzkoa, Spain Dursley – ...

Following user complaints about the existing service, Google has created a new search based webmail. The free search based webmail is supposed to have a storage capacity of up to 8 million bits of information or 500,000 pages of email per user. The inspiration for this came from a Google user who complained of having to delete emails just to stick to the 4 MB limit. And as Google co-founder and president of technology, Sergey Brin states, “If a Google user has a problem with email, well, so do we.” On April 1st 2010, Google announced that they will begin the testing the preview version of Gmail to a handful of users. The idea be...

Google Ad Innovations Google’s principle behind advertising products they build is simple: ads are information. However with the ever increasing market of products, the type of information ads can provide are getting more varied and more inventive each day. This means that ads are becoming more useful, more social and more interesting all at the same time. As the world of advertising keeps evolving, Google is set on building tools that make it possible for marketers and customers to connect with more ease and yet in meaningful and creative ways. For which Google realizes the best way is to put the user first, to test new approach...

iGoogle Themes Google has decided to take their users on a tour. If that sounds very interesting, take a look at all the other themes that they seemed to have come up with. This is extremely interesting because now every time users open their iGoogle home page it becomes entirely easier for them to get whatever world theme they prefer. To make the process even more interesting, iGoogle has partnered with National Geographic Society to incorporate better pictures and make the experience a whole lot better. Not to mention LIFE magazine pictures and Lonely Planet, UNESCO and visit.europe.com. These are definitely the best ways in which bette...

Display Advertisement Ever since the first online display advertisement appeared as a simple, clickable image over 16 years ago, display ads have come a long way. Now, in 2010, you can see image, text, video and even rich-media formats, on practically all the websites that you visit. These ads are really important, not just because they provide information about products and services, but also because they are a method of funding for the web content and the services that are widely used by us. What’s more, they allow large and small advertisers to reach out to potential customers, to increase the sales and expand the business. Di...