An online storefront, whether it’s an extension of your company’s physical location or the only location you have, has the potential to bring in a substantial amount of profits. After all, with millions of users on the internet every day, and the majority of them being online shoppers, there’s always a potential sale that is just a click or two away. But first you need to build your website, and you need to make sure that it accurately and completely represents your brand. After you’ve worked hard to market your company and promote your website and other online profiles (Facebook, Twitter, Yelp, etc.), it’s time to focus on making money from purchases that are made through your website. And that involves using an online cart system.
You have a couple of choices when it comes to turning your website into an online store. Ecommerce is a very popular choice these days, and some types of content management systems (CMS) offer built-in ecommerce options, or the ability to add on ecommerce functionality with drop-in-folder plugins. But for a truly efficient and streamlined process, you may wish to consider building your website on an ecommerce platform, instead of the other way around.
Ecommerce website platforms like 1ShoppingCart are built from the ground up to enable you to manage products, sales, profits, and inventory from the backend; and to deliver a complete, seamless transitioning shopping experience from the front end. This type of ecommerce platform makes it easy for you to set up your shopping site in a grid-style layout, which is easiest on the eyes and tempts visitors to click around and become customers. You’ll be able to add as many products as you want, set initial stock and have that stock be updated automatically as sales are made, and you can keep track of who is buying what from the backend. Depending on how you configure your online store, you’ll be able to automate the shipping and handling process through all of the major mail carriers, including FedEx, UPS, and the United States Post Office.
The best part of having an ecommerce store as an extension of your physical stores is knowing that no matter what time of day it is or whether you’re “on the clock” or hanging with friends at a restaurant, sales and profits will continue to build.