For businesses around the world, the internet, and the many opportunities that accompany it, have proven revelatory. Companies that could only ever have dreamed of appealing to a global audience now boast customers from every corner of the world, and stay-at-home mums have successful sidelines as online entrepreneurs – without …
People talk. From their favorite shows to their favorite products, everyone loves talking about themselves. This is why referral marketing is one of the most effective forms of marketing your company can invest in. Folks trust their friends and family more than they do advertisements. Therefore, if you can directly …
The intention behind better technology is to improve the quality of our life and to make things simple and easy. Online classifieds sites have emerged as a better way to buy and sell products on the internet without going through all the traditional and conventional methods that are cumbersome and …
Email marketing is a staple in any company’s or website’s marketing strategy. It is still one of the most powerful ways to connect to an audience, even though social media has become an incredibly close rival. The key to making email marketing successful is to use it to its full …
We don’t need to get into a discussion on the importance of “quality content.” A lot has been said and we know how that’s the key to long-term SEO benefits for increased traffic and to keep search engines happy. The search engines are hungry for vertical content. Content drives people …
While English may be the de facto standard for Internet communication, you will be surprised at how few people on the Internet actually use it in English. In 2002, it was estimated that 32% of internet users were non-native English speakers; but recent statistics on the number of internet users …
Just as it was the de rigueur necessity for a company to have a website a few years back, it has now become apparent that companies need to use social marketing strategies to establish a direct link to their consumers. Yet, with the growing array of platforms and tools, the …